Sending a letter or an email to introduce yourself is a great way to create awareness and interest in your ministry. But more than that, your goal in writing an introduction letter is to move people toward wanting to meet with you and hear more.
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How important is it to communicate regularly with your financial partners? It can all be traced back to your mindset: are you raising support, or building a financial partnership team? Is it just semantics? Probably.
But there’s also a deeper paradigm you hold that needs to be addressed, because you’re missing a big blessing, and you’re executing a model that is limiting how much funding you can raise. So, how do you put this new paradigm into practice? How do you begin treating your donors as an integral part of your ministry? It’s simple. Use this communication cycle.